A Practical Introduction to Mixed Methods for Business and Management, Paperback/Pat Bazeley

A Practical Introduction to Mixed Methods for Business and Management, Paperback/Pat Bazeley

Detalii A Practical Introduction to Mixed

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Vânzător
elefant.ro
Pret
165.99 Lei
Categorie (vânzător)
Foreign Books
Marca
Sage Publications Ltd

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  • Brand: Sage Publications Ltd
  • Categoria: Foreign Books
  • Magazin: elefant.ro
  • Ultima actualizare: 10-12-2024 01:49:42

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Descriere magazin:
Description Mixed Methods Research for Business and Management guides students and researchers through how to use this methodology successfully in a research-based dissertation or project. The book introduces the concepts and debates associated with combining methods, and illustrates the many benefits, and hazards, of undertaking a mixed methods study. Example studies from across business and management disciplines bring the text to life throughout. The reader is taken step-by-step through the mixed methods process from developing a mixed methods study, through designing and conducting it, and finally, reporting on the results. Suitable for business and management students and researchers undertaking their own mixed methods research.

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