Business Essentials for Strategic Communicators: Creating Shared Value for the Organization and Its Stakeholders, Paperback/M. Ragas

Descriere YEO:

Business Essentials for Strategic Communicators: - Disponibil la elefant.ro

Pe YEO găsești Business Essentials for Strategic Communicators: de la Palgrave MacMillan, în categoria Foreign Books.

Indiferent de nevoile tale, Business Essentials for Strategic Communicators: Creating Shared Value for the Organization and Its Stakeholders, Paperback/M. Ragas din categoria Foreign Books îți poate aduce un echilibru perfect între calitate și preț, cu avantaje practice și moderne.

Preț: 579.99 Lei

Caracteristicile produsului Business Essentials for Strategic Communicators:

• Brand: Palgrave MacMillan
• Categoria: Foreign Books
• Magazin: elefant.ro
• Ultima actualizare: 06-04-2025 01:44:59

Comandă Business Essentials for Strategic Communicators: Online, Simplu și Rapid

Prin intermediul platformei YEO, poți comanda Business Essentials for Strategic Communicators: de la elefant.ro rapid și în siguranță. Bucură-te de o experiență de cumpărături online optimizată și descoperă cele mai bune oferte actualizate constant.

Descriere magazin:
The rise of digital media and the public\'s demand for transparency has elevated the importance of communication for every business. To have a voice or seat at the table and maximize their full value, a strategic communicator must be able to speak the language and understand business goals, issues, and trends. The challenge is that many communicators don\'t hold an MBA and didn\'t study business in college. Business Essentials for Strategic Communicators provides communication professionals and students with the essential \'Business 101\' knowledge they need to navigate the business world with the best of them. Readers will learn the essentials of financial statements and terminology, the stock market, public companies, and more--all with an eye on how this knowledge helps them do their jobs better as communication professionals. About the Author: Matthew Ragas is an Associate Professor and Academic Director of the graduate program in Public Relations and Advertising at DePaul University, USA. Ron Culp is a veteran public relations executive who now serves as Professional Director of the graduate program in Public Relations and Advertising at DePaul University, USA.