Museum Membership Innovation: Unlocking Ideas for Audience Engagement and Sustainable Revenue, Paperback/Rosie Siemer

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Caracteristicile produsului Museum Membership Innovation: Unlocking Ideas

• Brand: Rowman & Littlefield Publishers
• Categoria: Foreign Books
• Magazin: elefant.ro
• Ultima actualizare: 17-03-2021 23:13:40

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Descriere magazin:
Cultural organizations are entering an era of significant challenges. Rising operating costs, unpredictable funding sources, stagnant membership, and an increasingly competitive landscape for leisure activities indicate that these institutions have reached a critical juncture: what has worked for them in the past will not work going forward. At the same time, massive shifts in demographics and lifestyles are driving changes in consumer behavior that threaten the survival of the traditional me