Sprint: How to Solve Big Problems and Test New Ideas in Just Five Days/Jake Knapp, John Zeratsky, Braden Kowitz - Transworld Publishers Ltd

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Entrepreneurs and leaders face big questions every day: What\'s the most important place to focus your effort, and how do you start? What will your idea look like in real life? How many meetings and discussions does it take before you can be sure you have the right solution? Now there\'s a surefire way to answer these important questions: the sprint.
Before joining Google Ventures, Braden led design for several Google products, including Gmail, Google Apps for Business, Google Spreadsheets and Google Trends..
He has advised on close to two hundred startups on product design, hiring and team culture.
Braden Kowitz (Author) Braden Kowitz founded the Google Ventures design team in 2009 and pioneered the role of \'design partner\' at a venture capital firm.
He studied journalism at the University of Wisconsin.
John writes about design and productivity for The Wall Street Journal, Fast Company and Wired.
Before joining Google Ventures, he was a design lead at YouTube and an early employee at FeedBurner, which Google acquired in 2007.
John Zeratsky (Author) John Zeratsky has designed mobile apps, medical reports and a daily newspaper (among other things).
He is among the world\'s tallest designers.
Previously, Jake worked at Google, leading sprints for everything from Gmail to Google X.
Jake Knapp (Author) Jake Knapp created the Google Ventures sprint process and has run more than one hundred sprints with startups such as 23andMe, Slack, Nest and Foundation Medicine.
It\'s for anyone with a big opportunity, problem, or idea who needs to get answers today.
A practical guide to answering critical business questions, Sprint is a book for teams of any size, from small startups to Fortune 100s, from teachers to nonprofits.
He joined Braden Kowitz and John Zeratsky at Google Ventures, and together they have completed more than one hundred sprints with companies in mobile, e-commerce, healthcare, finance, and more.
Designer Jake Knapp created the five-day process at Google, where sprints were used on everything from Google Search to Google X.
Entrepreneurs and leaders face big questions every day: What\'s the most important place to focus your effort, and how do you start? What will your idea look like in real life? How many meetings and discussions does it take before you can be sure you have the right solution? Now there\'s a surefire way to answer these important questions: the sprint