Triathlons, such as the famously arduous Ironman Triathlon, and "extreme" mountain biking are prime examples of the new "Lifestyle sports" that have grown in recent years from oddball pursuits into multi-million-dollar industries.
Poulson offers an exploration of these new and physically demanding sports, shedding light on why some people find them so compelling..
Sociologist Stephen C.
Triathlons, such as the famously arduous Ironman Triathlon, and "extreme" mountain biking are prime examples of the new "Lifestyle sports" that have grown in recent years from oddball pursuits into multi-million-dollar industries