101 Design Methods: A Structured Approach for Driving Innovation in Your Organization, Paperback/Vijay Kumar - John Wiley & Sons

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The first step-by-step guidebook for successful Innovation planning Unlike other books on the subject, 101 Design Methods approaches the practice of creating new products, services, and customer experiences as a science, rather than an art, providing a practical set of collaborative tools and methods for planning and defining successful new offerings.
Strategists, managers, designers, and researchers who undertake the challenge of innovation, despite a lack of established proced.
The first step-by-step guidebook for successful Innovation planning Unlike other books on the subject, 101 Design Methods approaches the practice of creating new products, services, and customer experiences as a science, rather than an art, providing a practical set of collaborative tools and methods for planning and defining successful new offerings