A revolutionary new guide to Negotiating in the face of stress and adversity--from an award-winning professor of negotiation and conflict management who teaches at NYU\'s Stern School of Business and Columbia\'s School of International & Public Affairs.
Whether you\'re closing a multi-million dollar deal in a recession, Negotiating a job offer, or just working out holiday dinner plans with your in-laws, 15 Tools to Turn the Tide gives you a roadmap to your goals--a relentlessly practical guide you\'ll actually use again and again..
It\'s just one of the many innovative and much-loved instruments Freeman\'s created that can dramatically improve your chances.
One tool, for example, gives you a handy 1-page \'play card\' that guides you throughout the talks, eases your cognitive burden, and helps you discover hidden, satisfying deals others miss.
Digestible, memorable, and groundbreaking, these Tools are also designed to help you win warmly--doing well for yourself, even as you care for the other person too.
Freeman guides you every step of the way, from preparation to the encounter itself, to the decision whether or not to accept the offer.
It also gives you a suite of customized, Step-By-Step devices--simple phrases, mnemonics, glance-and-go play sheets, and more--that you can learn, remember, and deploy well whenever you need them.
Unlike other negotiation books, 15 Tools doesn\'t just give key principles.
In 15 Tools to Turn the Tide , he shares field-tested techniques that can Turn anyone into a much better negotiator.
His clients range from Fortune 500 executives to kindergarteners, from top corporate lawyers to grad students just beginning their careers, from UN diplomats Negotiating global problems to small business owners Negotiating terms with suppliers.
Freeman is an award-winning professor who has taught negotiation to thousands of leaders and students.
Seth Freeman can help.
It\'s especially tough when you feel like the underdog--whether you face a \'Godzilla\' counterpart, face threats of budget cuts during a downturn, or know that you need a deal more than the other side does.
Negotiation is hard.
A revolutionary new guide to Negotiating in the face of stress and adversity--from an award-winning professor of negotiation and conflict management who teaches at NYU\'s Stern School of Business and Columbia\'s School of International & Public Affairs
