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This comprehensive overview of Advertising Design strategies helps students and professionals understand how to create ads that cut through the clutter.
Chapters also cover: -Researching your client and your audience -What makes an ad successful -Getting the audience\'s attention in a crowded marketplace -Researching your client and your a.
Design principles such as unity, contrast, hierarchy, dominance, scale, abstraction, and type-image relationships are thoroughly discussed.
This comprehensive overview of Advertising Design strategies helps students and professionals understand how to create ads that cut through the clutter
Uneori, aceste descrieri pot contine inadvertente. De asemenea, imaginea este informativa si poate contine accesorii neincluse in pachetele standard.
