Descriere YEO:
Pe YEO găsești Advice That Sticks de la Moira Somers, în categoria Business & Economics.
Indiferent de nevoile tale, Advice That Sticks din categoria Business & Economics îți poate aduce un echilibru perfect între calitate și preț, cu avantaje practice și moderne.
Preț: 103.62 Lei
Caracteristicile produsului Advice That Sticks
- Brand: Moira Somers
- Categoria: Business & Economics
- Magazin: libris.ro
- Ultima actualizare: 16-06-2026 00:26:07
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Descriere magazin:
The advice is sound; the client seems eager; and then... nothing happens! Too often, this is the experience that financial professionals encounter in their daily work. When good recommendations go unimplemented, clients\' well-being is compromised, opportunities are lost, and the professional relationship grows strained. n n
Advice that
Sticks takes aim at the problem of financial non-adherence. Written by a neuropsychologist and financial change expert, this book examines the five main factors that determine whether a client will follow through with financial advice. Individual client psychology plays a role in non-adherence; so, too, do sociocultural and environmental factors, general advice characteristics, and specific challenges pertaining to the emotionally loaded domain of money. Perhaps most surprising, however, is the extent to which advice-givers themselves can foil implementation. A great deal of non-adherence is due to preventable mistakes made by financial professionals and their teams. n n The author integrates her extensive clinical and consulting experience with research findings from the fields of positive psychology, behavioural economics, neuroscience, and medicine. What emerges is a thoughtful, funny, but above all practical guide for anyone who makes a living providing financial advice. It will become an indispensable handbook for people working with clients across the wealth spectrum. n