Arts Marketing Insights. The Dynamics of Building and Retaining Performing Arts Audiences, Hardback/Joanne Scheff Bernstein - John Wiley & Sons Inc

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Audience behavior began to shift dramatically in the mid 1990s.
Arts attenders also expect more responsive customer service than ever before..
Since then, people have become more spontaneous in purchasing tickets and increasingly prefer selecting specific programs to attend rather than buying a subscription series.
Audience behavior began to shift dramatically in the mid 1990s

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Arts Marketing Insights. The Dynamics of Building and Retaining Performing Arts Audiences, Hardback/Joanne Scheff Bernstein - John Wiley & Sons Inc

98 Lei

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Arts Marketing Insights. The Dynamics of Building and Retaining Performing Arts Audiences, Hardback/Joanne Scheff Bernstein - John Wiley & Sons Inc

98 Lei

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(06-07-2024)

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Cumpara arts marketing insights. john wiley & sons inc de calitate.
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