Before Crisis: The Practice of Effective Risk Communication - Timothy L. Sellnow

Descriere YEO:

Before Crisis: The Practice of - Disponibil la libris.ro

Pe YEO găsești Before Crisis: The Practice of de la Timothy L. Sellnow, în categoria Language Arts & Disciplines.

Indiferent de nevoile tale, Before Crisis: The Practice of Effective Risk Communication - Timothy L. Sellnow din categoria Language Arts & Disciplines îți poate aduce un echilibru perfect între calitate și preț, cu avantaje practice și moderne.

Preț: 384.42 Lei

Caracteristicile produsului Before Crisis: The Practice of

• Brand: Timothy L. Sellnow
• Categoria: Language Arts & Disciplines
• Magazin: libris.ro
• Ultima actualizare: 25-10-2024 01:12:27

Comandă Before Crisis: The Practice of Online, Simplu și Rapid

Prin intermediul platformei YEO, poți comanda Before Crisis: The Practice of de la libris.ro rapid și în siguranță. Bucură-te de o experiență de cumpărături online optimizată și descoperă cele mai bune oferte actualizate constant.

Descriere magazin:
Before Crisis: The Practice of Effective Risk Communication provides theoretically grounded, data-driven, and research-based recommendations for communicating about risks before they manifest into full-blown crises. Authors Timothy and Deanna Sellnow explore strategies for communicating risk in diverse contexts through theories, best practices, extended applications and examples, and ethical considerations. Part I of the text describes the role of risk communication in preventing and recovering from crises, ethical questions to consider when doing so, and the role of dialogue in learning. Part II provides a detailed explanation for creating effective risk messages. The chapters clarify how to operationalize each component of the IDEA model: internalization, distribution, explanation, and action. Part III presents strategies for overcoming challenges to effective risk communication rooted in audience diversity, such as rhetorical sensitivity, crisis denial, and competing narratives. Timely and essential, Before Crisis is an exemplary text for courses and programs in crisis communication, strategic communication, public relations, and management. It is also a practical and valuable reference for communication professionals.