Get to better, more effective strategy.
Based on the author\'s sought-after strategy course, this book is your must-have Guide for making Better strategic decisions..
With many useful visuals and examples across industries and geographies, Better, Simpler Strategy explains how these two key measures enable firms to gauge and improve their strategies and operations.
The approach, proven in practice, is entirely data driven and uniquely suited to be cascaded throughout the organization.
Companies that win, Oberholzer-gee shows, create value for customers by raising their willingness-to-pay, and they provide value for talent by lowering their willingness-to-sell.
How does the value stick work? It provides a way of measuring the two fundamental forces that lead to value creation and increased financial success—the customer\'s willingness-to-pay and the employee\'s willingness-to-sell their services to the business.
Based on proven financial mechanics, the value stick helps executives decide where to focus their attention and how to deepen the competitive advantage of their business.
Better, Simpler Strategy provides readers with a simple tool, the value stick, which every organization can use to make its strategy more effective and easier to execute.
At a time when many managers struggle not to drown in vast seas of projects and initiatives, these businesses follow simple rules that help them select the few ideas that truly make a difference.
At a time when rapid technological change and global competition conspire to upend traditional ways of doing business, these companies pursue radically simplified strategies.
What is their secret? In Better, Simpler Strategy , Harvard Business School professor Felix Oberholzer-gee shows how these companies achieve more by doing less.
In nearly every business segment and corner of the world economy, the most successful companies dramatically outperform their rivals.
Get to better, more effective strategy
