Building Distinctive Brand Assets - Jenni Romaniuk

Descriere YEO:

Building Distinctive Brand Assets - - Disponibil la libris.ro

Pe YEO găsești Building Distinctive Brand Assets - de la Jenni Romaniuk, în categoria Business & Economics.

Indiferent de nevoile tale, Building Distinctive Brand Assets - Jenni Romaniuk din categoria Business & Economics îți poate aduce un echilibru perfect între calitate și preț, cu avantaje practice și moderne.

Preț: 274.86 Lei

Caracteristicile produsului Building Distinctive Brand Assets -

• Brand: Jenni Romaniuk
• Categoria: Business & Economics
• Magazin: libris.ro
• Ultima actualizare: 25-10-2024 01:12:27

Comandă Building Distinctive Brand Assets - Online, Simplu și Rapid

Prin intermediul platformei YEO, poți comanda Building Distinctive Brand Assets - de la libris.ro rapid și în siguranță. Bucură-te de o experiență de cumpărături online optimizată și descoperă cele mai bune oferte actualizate constant.

Descriere magazin:
Building Distinctive Brand Assets is for anyone with a brand logo, font or colour scheme, and is essential reading for those who have wondered if (or have been told) it\'s time for a change. Readers will learn how to set up a long-term strategy to build a strong brand identity, and how to make use of knowledge, metrics and management systems in order to build and protect a brand\'s Distinctive Assets. Building Distinctive Brand Assets is divided into three sections that capture the processes involved in brand asset creation, implementation and ongoing management. The first section is focuses on strategy, and covers how Distinctive Assets are created and their role in a broader brand equity building. The second section covers measurement approaches, and how to use and interpret key metrics. The third section delves into the strengths and weaknesses of different types of assets and introduces the idea of a Distinctive Asset palette. This section also outlines how to set up a Distinctive Asset management system to provide an early warning system to identify potential threats before they evolve into major issues.