Built To Last | James B. Collins, Jim Collins, Jerry I. Porras

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• Departament: gaming-carti-birotica
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Preț: 146 Lei

Caracteristicile produsului Built To Last | James

• Brand: RANDOM HOUSE BUSINESS BOOKS
• Categoria: Carte straina
• Magazin: carturesti.ro
• Ultima actualizare: 25-11-2024 01:40:54

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Descriere magazin:
\'This is not a book about charismatic visionary leaders. It is not about visionary product concepts or visionary products or visionary market insights. Nor is it about just having a corporate vision. This is a book about something far more important, enduring, and substantial. This is a book about visionary companies.\' Drawing upon a six-year research project at the Stanford University Graduate School of Business, Collins and Porras took eighteen truly exceptional and long-lasting companies and studied each company in direct comparison to one of its top competitors. They examined the companies from their very beginnings to the present day - as start-ups, as midsize companies and as large corporations. Throughout, the authors asked: \'What makes the truly exceptional companies different from other companies?\' Filled with hundreds of specific examples and organized into a coherent framework of practical concepts that can be applied by managers and entrepreneurs at all levels, Built to Last provides a master blueprint for building organizations that will prosper long into the twenty-first century and beyond.