Description Business Analytics: A Data-Driven Decision Making Approach for Business-Part I, /i> provides an overview of Business Analytics (BA), Business intelligence (BI), and the role and importance of these in the modern Business decision-making.
The highlights of this Volume are: Business Analytics at a glance
Business intelligence (BI), data analytics
Data, data types, descriptive analytics
Data visualization tools
Data visualization with big data
Descriptive analytics-numerical methods
Case analysis with computer applications..
This Volume focuses on descriptive Analytics that involves the use of descriptive and visual or graphical methods, numerical methods, as well as data analysis tools, big data applications, and the use of data dashboards to understand Business performance.
The book discusses all these areas along with three main Analytics categories: (1) descriptive, (2) predictive, and (3) prescriptive Analytics with their tools and applications in business.
Description Business Analytics: A Data-Driven Decision Making Approach for Business-Part I, /i> provides an overview of Business Analytics (BA), Business intelligence (BI), and the role and importance of these in the modern Business decision-making