Now in paperback, revised throughout, with a timely new chapter and title--The original How to Connect in Business in 90 Seconds or Less received praise such as: "Nick Boothman\'s brilliant stroke is to guarantee That within the first 90 Seconds of meeting someone you\'ll be communicating like old trusted friends.
A new chapter added just for the paperback serves as a communication primer--drawing on his years in advertising, Boothman reveals how to Make your message stand out and stick in a world that\'s already glutted with information..
Then, when those 90 Seconds are up, he shows how to master the people-to-people skills That are essential to an ongoing Business relationship.
Boothman\'s message is central, and in this current Business climate, critical: whether selling, interviewing, or motivating a team, success depends on convincing the other person--and the quickest and best way to do That is through what he calls "rapport by design." Using the science of Neuro-Linguistic Programming (built upon body language, attitude, voice, and synchronizing behavior), Boothman shows how to create a winning first impression and, within 90 seconds, a lasting trust.
And: "Success in Business depends on effectively communicating ideas, at least as much as thinking Them up, and Boothman tells us how to do that."--Matthew Bishop, The Economist.
This book shows how to turn those Instant Connections into long-lasting, productive Business relationships."--Marty Edelston, publisher, Bottom Line/Personal.
But he doesn\'t stop there.
Now in paperback, revised throughout, with a timely new chapter and title--The original How to Connect in Business in 90 Seconds or Less received praise such as: "Nick Boothman\'s brilliant stroke is to guarantee That within the first 90 Seconds of meeting someone you\'ll be communicating like old trusted friends
