How to be a Marketing Genius: Scientific Advertising Revisited and Revitalized for Today, Paperback/Tony Melvin

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How to be a Marketing - Disponibil la elefant.ro

Pe YEO găsești How to be a Marketing de la Awe Systems LLC, în categoria Foreign Books.

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Caracteristicile produsului How to be a Marketing

• Brand: Awe Systems LLC
• Categoria: Foreign Books
• Magazin: elefant.ro
• Ultima actualizare: 28-03-2021 22:11:41

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Descriere magazin:
Claude Hopkins was a marketing genius earning $185,000 in 1907 as an employee of an advertising firm. That\'s equivalent to over $25 million today. Claude codified his techniques in 1923 in a book called Scientific Advertising. While this book has been recommended and used by many great marketing minds since Claude\'s day, his principles remain broadly unknown. To ensure Claude\'s techniques and principles are not forgotten, best-selling author and entrepreneur, Ton