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Preț: 869.99 Lei
Caracteristicile produsului International Sport Management, Hardcover/Eric Macintosh
- Brand: Human Kinetics Publishers
- Categoria: Foreign Books
- Magazin: elefant.ro
- Ultima actualizare: 21-12-2024 01:38:29
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Description
International Sport Management, Second Edition, takes a comprehensive look at the organization, governance, business activities, and cross-cultural context of modern sport on an international level. As the sport industry continues its global expansion, this second edition serves as an invaluable guide for students whose careers will require an international understanding of the relationships, influences, and responsibilities in sport management. With a diverse editorial team and assembly of contributors from all corners of the globe, this text presents a truly international perspective and multiple viewpoints on the burgeoning subfield of international sport management. Each chapter showcases how sport operates in various geopolitical environments and cultures, and the text has been updated to address current issues in the industry: An engaging new opening chapter on growth in international sport A standardized organization of the part II chapters for easier comparison across regions A new chapter dedicated to social media in international sport New content on corruption and doping in sport, including examples from the Olympics
International Sport Management, Second Edition, introduces students to the structure of governance in international sport and prepares them to apply management strategies in the business segments of sport marketing, sport media and information technology, sport event management, and sport tourism. Case studies and sidebars apply the concepts to real-world situations and demonstrate the challenges and opportunities that future sport managers will face on a regular basis. Instructors will find a suite of ancillaries: a test package, a presentation package, and an instructor guide with tips on incorporating the case studies into the course to maximize the practical learning experience. With
International Sport Management , both practicing and future sport managers will develop an increased understanding of the range of intercultural competencies necessary for success in the field. Using a framework of strategic and total-quality management, the text allows readers to examine global issues from an ethical perspective and uncover solutions to complex challenges that sport managers face. With this approach, readers will learn how to combine business practices with knowledge in international sport to excel in their careers. About the Author
Eric MacIntosh, PhD, is an associate professor of sport management at the University of Ottawa in Canada. MacIntosh researches and teaches on various organizational behavior topics, covering concepts such as culture, leadership, satisfaction, and socialization. His principal research interests are the functioning of the organization and how a favorable culture can transmit positively internally and outwardly into the marketplace. MacIntosh has consulted for and conducted research with many prominent national and international sport organizations, including the Commonwealth Games Federation, NHL, Right to Play, U Sports, and Youth Olympic Games. He is well published in leading peer-reviewed sport management journals and is a member of several prominent editorial boards. Gonzalo A. Bravo, PhD , is an associate professor of sport management at West Virginia University in the United States. A native of Santiago, Chile, Bravo has a master\'s degree in sport administration from Penn State University and a doctorate in sport management from Ohio State University. Before joining academia, he worked as sport director in a large sport organization in Chile. His research examines policy and governance aspects of sport as well as organizational behavior in sport. His work has been published in journals such as International Journal of Sport Management and Marketing , Managing Sport and Leisure , International Journal of Sport Policy and Politics , and the Journal of Sport Management . He is also the coeditor of Sport in Latin America: Policy, Organization, Management (Routledge, 2016) and the author of Sport Mega Events in Emerging Economies (Palgrave, 2018). He is a