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The volume illustrates theories and concepts underlying the principles of exemplary communications in public relations.
Starting from selected global media eve.
The book caters to the needs of any college or university teacher looking for concrete examples to illustrate theories, concepts and new practices in organizational communication.
The body of research data comes from a selection of 79 real case studies that demonstrate the creativity of public relations specialists in action.
The volume illustrates theories and concepts underlying the principles of exemplary communications in public relations
Uneori, aceste descrieri pot contine inadvertente. De asemenea, imaginea este informativa si poate contine accesorii neincluse in pachetele standard.
