A WALL STREET JOURNAL BESTSELLER "If you\'re in any kind of leadership role--whether at a company, a non-profit, or somewhere else--there\'s a lot you can learn here."--Bill Gates, Gates Notes How could General Electric--perhaps America\'s most iconic corporation--suffer such a swift and sudden Fall from grace? This is the definitive history of General Electric\'s epic decline, as told by the two Wall Street Journal reporters who covered its fall..
A WALL STREET JOURNAL BESTSELLER "If you\'re in any kind of leadership role--whether at a company, a non-profit, or somewhere else--there\'s a lot you can learn here."--Bill Gates, Gates Notes How could General Electric--perhaps America\'s most iconic corporation--suffer such a swift and sudden Fall from grace? This is the definitive history of General Electric\'s epic decline, as told by the two Wall Street Journal reporters who covered its fall.