Little Bets: How Breakthrough Ideas Emerge from Small Discoveries - Peter Sims

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Caracteristicile produsului Little Bets: How Breakthrough Ideas

• Brand: Peter Sims
• Categoria: Business & Economics
• Magazin: libris.ro
• Ultima actualizare: 15-12-2024 01:42:32

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Descriere magazin:
An enthusiastic, example-rich argument for innovating in a particular way--by deliberately experimenting and taking small exploratory steps in novel directions. Light, bright, and packed with tidy anecdotes ( The Wall Street Journal ). What do Apple CEO Steve Jobs, comedian Chris Rock, prize-winning architect Frank Gehry, and the story developers at Pixar films all have in common? Bestselling author Peter Sims found that rather than start with a big idea or plan a whole project in advance, they make a methodical series of little bets, learning critical information from lots of little failures and from small but significant wins. Reporting on a fascinating range of research, from the psychology of creative blocks to the influential field of design thinking, Sims offers engaging and illuminating accounts of breakthrough innovators at work, and a whole new way of thinking about how to navigate uncertain situations and unleash our untapped creative powers.