Making strategy requires undertaking major--often irreversible--decisions aimed at long-term success in an uncertain future.
Making Great Strategy resolves these challenges with a straightforward, readily applicable frame.
They struggle to apply the abstract lessons offered by conventional approaches to strategic analysis to their unique contexts.
All leaders must formulate a clear course of action, yet many lack confidence in their ability to think systematically about their strategy.
Making strategy requires undertaking major--often irreversible--decisions aimed at long-term success in an uncertain future