If you are a seasoned Sales professional, new to the job, you need to refocus or just interested in how people are selling to you "Nothing Happens Until Something Gets Sold" Is for you.
No matter what your business or product is, Nothing Happens.
The book is more of a guide that can be referenced long after you have read it to make sure you are at your best in any Sales call or negotiation.
Damon Baca breaks down 50 Universal rules "Edicts" that apply to any business interaction.
If you are a seasoned Sales professional, new to the job, you need to refocus or just interested in how people are selling to you "Nothing Happens Until Something Gets Sold" Is for you