Pitching Ideas | Jeroen Van Geel - BIS Publishers B.V.

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We are good at designing beautiful products and we offer good services.
Pitching Ideas will help you to find the essence of the idea you want to get across and will explain how you can really convince the right people in the end..
In this book the author will take you inside the heads of the people you have to convince.
From convincing a colleague to opt for a certain methodology to persuading a customer to go for a certain concept, you can have the best Ideas in the world, but if you are not able to bring them across, they will never become reality.
For one reason or another, Pitching Ideas is one of the most undervalued practices in the creative field.
However, if we have to convince our customers and colleagues, we find it rather difficult.
We always know exactly what the user wants and we know dozens of methodologies.
We are good at designing beautiful products and we offer good services