Uber.
An indispensable guide, Platform Revolution charts out the brilliant future of platforms and reveals how they will irrevocably alter the lives and careers of millions..
As digital networks increase in ubiquity, businesses that do a better job of harnessing the power of the Platform will win.
The authors also cover essential issues concerning security, regulation and consumer trust, while examining markets that may be ripe for a Platform revolution, including healthcare, education and energy.
Addressing current business leaders, the authors reveal strategies behind some of today's up-and-coming platforms, such as Tinder and SkillShare, and explain how traditional companies can adapt in a changing marketplace.
Platform Revolution teaches newcomers how to start and run a successful Platform business, explaining ways to identify prime markets and monetise networks.
Van Alstyne and Sangeet Paul Choudary reveal the what, how and why of this Revolution and provide the first "owner's manual" for creating a successful Platform business.
Parker, Marshall W.
Whether platforms are connecting sellers and buyers, hosts and visitors, or drivers with people who need a ride, Geoffrey G.
Written by three of the most sought-after experts on Platform businesses, Platform Revolution is the first authoritative, fact-based book on Platform models.
What's the secret to their success? These cutting-edge businesses are built on platforms: two-sided markets that are revolutionising the way we do business.
Today they are industry leaders.
All of these companies disrupted their markets when they launched.
PayPal.
Apple.
Amazon.
Airbnb.
Uber
