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Price is often the most significant factor affecting the profitability of businesses.
Using a firm, profit-focused framework developed from running real projects for real businesses, this book shows how to increase prices without losin.
Yet these are often the last things businesses should do. Pricing for Profit is a practical guide to value-based pricing.
When the pressure is on to perform or grow, the instinct may be to discount, undercut the competition, cut costs and promote through price.
Price is often the most significant factor affecting the profitability of businesses
Uneori, aceste descrieri pot contine inadvertente. De asemenea, imaginea este informativa si poate contine accesorii neincluse in pachetele standard.
