Create breakthrough marketing campaigns that achieve staggering consumer response rates by harnessing the power of R.
E.
D.
Embrace the proven, systematic approach of RE.
Sidestep the other marketing books, courses, articles, and even TED talks that offer hypothetical explanations that sound sensible.
Marketing: a transparent and flexible methodology from the CEO and CMO of marketing powerhouse Yum! Brands--Taco Bell, KFC, Pizza Hut--with a genuine track record of success.
Create breakthrough marketing campaigns that achieve staggering consumer response rates by harnessing the power of R.
E.
D