Gebhardt, Gary F.: - Gary F.
He worked as a consultant and executive in industry for thirteen years before earning his PhD in Marketing at Northwestern\'s Kellogg School of Management..
He teaches marketing strategy, Market-Focused innovation, B2B and channel marketing in the MBA, MSc, and McGill-HEC Montreal EMBA programs.
He is the co-author of Resurgence: The Four Stages of Market-Focused Reinvention.
Gebhardt is Associate Professor of Marketing at HEC Montreal.
Gebhardt, Gary F.: - Gary F