Subscribed : Why the Subscription Model Will Be Your Company\'s Future-and What to Do About It/Tien Tzuo

Subscribed : Why the Subscription Model Will Be Your Company\'s Future-and What to Do About It/Tien Tzuo

Detalii Subscribed : Why the Subscription

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Vânzător
elefant.ro
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35.62 Lei 94.99 Lei
Categorie (vânzător)
Foreign Books
Marca
Penguin Books Ltd

Produs actualizat în urmă cu 16 zile
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Pe YEO găsești Subscribed : Why the Subscription de la Penguin Books Ltd, în categoria Foreign Books.

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Preț: 35.62 Lei

Caracteristicile produsului Subscribed : Why the Subscription

  • Brand: Penguin Books Ltd
  • Categoria: Foreign Books
  • Magazin: elefant.ro
  • Ultima actualizare: 21-12-2024 01:38:29

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Descriere magazin:
SHORTLISTED FOR THE CMI MANAGEMENT BOOK OF THE YEAR INNOVATION AND ENTREPRENEURSHIP AWARD Netflix, Spotify, and Salesforce are just the tip of the iceberg for the subscription model. The real transformation--and the real opportunity--is just beginning Today\'s consumers prefer the advantages of access over the hassles of ownership. It\'s not just internet services like Netflix and Spotify; even industrial firms like GE and Caterpillar are reinventing themselves as solutions providers. Whether you sell software, clothes, insurance, or industrial machines, you need to master the transition to the subscription model. Adapting to the subscription economy takes more than just deciding to sell subscriptions instead of products. You\'ll have to reinvent your company from the inside out -- from your accounting to your entire IT architecture. No matter how large or small your company, Subscribed gives you a practical, step-by-step framework to rebuild your business around a customer-centric, recurring revenue model.In ten years, we\'ll be subscribing to everything: information technology, transportation, retail, healthcare, even housing. Informed by insights straight from the servers of Zuora, the world\'s largest subscription finance platform, Subscribed is the book that explains how this shift really works -- and how business leaders can prepare and prosper.

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