Customers, followers, subscribers.
They become superfans because of the magical moments you create for them over time..
People don\'t become superfans the moment they find you.
You don\'t need to change the entire world to Build a Successful business; you just need to change someone\'s world.
Whether you\'re a shy YouTuber just starting out, or the leader of a Fortune 500 company, Your superfans are out there waiting for you to connect with them.
They will send you encouraging emails.
They will tell their friends.
They will promote you and Your products because they know you have made a difference in their lives.
But Superfans will be Your biggest supporters.
Customers may buy a product.
Followers may like an Instagram post.
These are the people, if you connect with them in the right way, who will become Superfans.
In this dog-eat-dog world, these are the people who are looking for someone who they can trust, and who they know have their best interests in mind.
People who are looking to us to be a leader, to give advice, and to care.
How many likes? How many purchases? How many email subscribers? But as entrepreneurs, we have to remember that there are people behind all that data.
It\'s Easy to just look at the numbers.
Customers, followers, subscribers
