The book is based on a new Quality model and explains why a positive culture is a prerequisite to Sustainable Quality improvement.
Why do improvement efforts seem to fizzle out? Why are they not sustainable? Somethi.
While each has had success, no one model that taken hold as the model.
It is not that there is a lack of Quality improvement models, as there are many available.
Today, the concept of using Quality as a competitive advantage has been diminished or even lost completely.
The book is based on a new Quality model and explains why a positive culture is a prerequisite to Sustainable Quality improvement