What is a boutique? A boutique is a Professional Services Firm past the start-up stage but prescale.
Time to make hay..
The sun is shining.
Clients are buying from boutiques in record numbers.
They have big budgets to spend.
They are looking for external expertise.
This makes it virtually impossible for them to have all the required expertise in-house.
The business models of your clients are being disrupted.
We are in the golden era of boutiques.
If you want a bigger piece of the pie, you must scale.
Those at Scale capture most of it.
There is about $2 trillion spent per year on Professional services.
And this knowledge gap between those at scale, and those not at scale, makes all the difference.
It is about what boutiques need to do to scale.
It is about what firms at Scale do.
This book is for them.
There are 1,465,900 boutiques.
It\'s basically anyone who sells their expertise.
Examples can be found in consulting, marketing and advertising, IT services, etc.
What is a boutique? A boutique is a Professional Services Firm past the start-up stage but prescale
