Descriere
:
Cumpara the brand flip: new riders publishing de calitate.
Pe yeo poti sa gasesti cel mai bun pret pentru the brand flip: new riders publishing
Best-selling Brand expert Marty Neumeier shows you how to make the leap from a company-driven past to the consumer-driven future.
In the 13 years since Neumeier wrote The Brand Gap , the influence of social media has pro.
You\'ll learn how to flip your Brand from offering products to offering meaning, from value protection to value creation, from cost-based pricing to relationship pricing, from market segments to Brand tribes, and from customer satisfaction to customer empowerment.
Best-selling Brand expert Marty Neumeier shows you how to make the leap from a company-driven past to the consumer-driven future
Uneori, aceste descrieri pot contine inadvertente. De asemenea, imaginea este informativa si poate contine accesorii neincluse in pachetele standard.
