For many business owners, the process of determining how to price products or services is akin to boiling eye of newt in a cauldron surrounded by wicked witches.
But focusing on pricing--an often ignored area--allows you to find that sweet spo.
An accountant can tell you how to cut costs, and sales trainers can help you improve your follow-through.
The Dark Art of Pricing demystifies Pricing for small- to medium-sized businesses.
But Pricing is not magic, any more than selling is magic.
For many business owners, the process of determining how to price products or services is akin to boiling eye of newt in a cauldron surrounded by wicked witches