The High Roller Experience: How Caesars and Other World-Class Companies Are Using Data to Create an Unforgettable Customer Experience, Hardcover/David Norton

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Caracteristicile produsului The High Roller Experience: How

• Brand: McGraw-Hill Education
• Categoria: Foreign Books
• Magazin: elefant.ro
• Ultima actualizare: 23-05-2021 23:18:06

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Descriere magazin:
The marketing guru of Caesars/Harrah\'s shows how you can double-down and win with a proven data-driven approach Walking through Caesars in Las Vegas may seem like a dream--the lights are not too bright, the temperature is perfect, and everything is within your reach. But behind this ``magical`` experience is a carefully choreographed performance based on deep understanding and rigorous analysis of extensive data to help ensure guests have an incredible and personalized experience