In one lifetime, GDP, or Gross Domestic Product, has ballooned from a narrow economic tool into a global article of faith.
The Little Big Number explores a possible roadmap for a future that advances quality of life rather than indiscriminate growth..
Dirk Philipsen demonstrates how the history of GDP reveals unique opportunities to fashion smarter goals and measures.
The World can no longer afford GDP rule--GDP ignores real development.
Losses don\'t count.
Sustainability and quality of life are overlooked.
It ignores central facts such as quality, costs, or purpose.
While economies and cultures measure their performance by it, GDP only measures output.
As The Little Big Number demonstrates, this spells trouble.
In one lifetime, GDP, or Gross Domestic Product, has ballooned from a narrow economic tool into a global article of faith