Nonprofits power much of what\'s good in society today.
Nonprofit CEOs and staff who manage Communications can use this book to set clearer goals, Guide their planning and activities, identify gaps in their expertise, and discover opportunities to strengthen their communications..
This book outlines a simple model for Nonprofit communicators and leaders that makes it easier for them to leverage Communications in order to advance their mission.
It\'s hard for many nonprofits to know what to prioritize and where to spend limited resources.
In addition, Marketing and Communications best practices specific to the needs of nonprofits are scarce.
They lack staff expertise, capacity, and funding.
Communicating clearly and effectively is critical to building strong relationships, but many nonprofits are under-resourced communicators.
It\'s hard work, and it relies on building relationships between board members who govern, clients and members who enjoy or rely on services, and supporters who take action and donate to advance the organization\'s mission.
They support, preserve, advocate, and defend, while helping us understand and navigate complex issues and landscapes.
Nonprofits power much of what\'s good in society today
