An insider account of activists, politicians, educators, and everyday citizens working to change minds, bridge divisions, and Fight for democracy--from a leader of Black Lives Matter to disinformation fighters to Bernie Sanders and Alexandria Ocasio-Cortez The lifeblood of any free society is persuasion: changing other people\'s Minds in order to change things.
As the book\'s subjects grapple with how to call out threats and injustices while calling in those who don\'t agree with them but just might one day, they point a way to healing, and changing, a fracturing country..
We meet a leader of Black Lives Matter; a trailblazer in the feminist resistance to Trumpism; white parents at a seminar on raising adopted children of color
Bernie Sanders and Alexandria Ocasio-Cortez; a team of door knockers with an uncanny formula for changing Minds on immigration; an ex-cult member turned QAnon deprogrammer; and, hovering menacingly offstage, Russian operatives clandestinely stoking Americans\' fatalism about one another.
In The Persuaders, Anand Giridharadas takes us inside these movements and battles, seeking out the dissenters who continue to champion persuasion in an age of polarization.
And leaders who seek to forge coalitions are labeled sellouts.
Political parties focus on mobilizing the faithful rather than wooing the skeptical.
Movements for justice build barriers to entry, instead of on-ramps.
Debates are framed in moralistic terms, with enemies battling the righteous.
Americans increasingly write one another off instead of seeking to win one another over.
But America is suffering a crisis of faith in persuasion that is putting its Democracy and the planet itself at risk.
An insider account of activists, politicians, educators, and everyday citizens working to change minds, bridge divisions, and Fight for democracy--from a leader of Black Lives Matter to disinformation fighters to Bernie Sanders and Alexandria Ocasio-Cortez The lifeblood of any free society is persuasion: changing other people\'s Minds in order to change things