Whether a website, marketing campaign, museum exhibit, a video game or a complex control system, the design we see is the culmination of many concepts and practices brought together from a variety of disciplines.
An indispensable field reference for Designers of all types, this Pocket edition of the best-selling Universal Principles of Design will sharpen your design thinking and expand your sense of the possible..
Richly illustrated and easy to navigate, it pairs critical need-to-know design knowledge with visual examples of the Principles applied in practice.
Portable, condensed, and armed with 150 principles, Universal Principles of Design, Pocket Edition is like a Swiss Army knife of design knowledge.
Now, there\'s a handy travel companion for any designer, so that you always have the essentials at your fingertips.
Whether a website, marketing campaign, museum exhibit, a video game or a complex control system, the design we see is the culmination of many concepts and practices brought together from a variety of disciplines