He\'s wrestled under many names but to the fans he is and will always be Stone Cold Steve Austin(TM).
The Stone Cold Truth is an unvarnished take on his life, and you know it\'s the Truth " \'cause Stone Cold says so (TM)".
It seemed nothing could stop the Texas Rattlesnake(TM) , except himself.
With the creation of the Stone Cold(TM) character, Steve\'s popularity expanded exponentially.
Steve\'s ability inside the ring and his quick-witted responses lead to his becoming one of the most popular WWE(c) Superstars of all times.
His quick wit and colorful use of language combined with his everyman character captured the hearts of fans worldwide and rewrote the dynamics of professional wrestling forever.
He\'s wrestled under many names but to the fans he is and will always be Stone Cold Steve Austin(TM)