The Welcomer Edge is a Business book that unlocks the Secrets to Repeat sales.
The bottom line shows how sales and customer associates have a powerful impact on sales because they determine the outcome of the all-important first impression, and this translates into whether or not a company will achieve its most important goal: Repeat business..
Understanding that each category has definitive service personalities will help optimize your Business at its most crucial moment: the encounter that brings two people together to make a purchase, subscribe to a service, provide praise, or raise a concern.
The book describes the four categories of frontline associates.
The book provides practical recommendations and strategies so that any company -- regardless of industry or size -- can maximize the quality of its customer service and the quantity of its loyal consumers.
Identifying and recruiting welcomers is the key to a healthy consumer base.
Most importantly, they are innately intuitive, and understand that customers are people first.
Welcomers are a rare breed of friendly and engaging people.
The author provides real life examples and anecdotes to help transform this concept into action.
It\'s about four distinct categories of service professionals -- the people that will make any customer service function or department a success.
Its principles are appropriate for all sales and service environments.
The Welcomer Edge is a Business book that unlocks the Secrets to Repeat sales
