Design isn\'t just pushing pixels around a screen.
This book offers tips, tricks and rules for those inexperienced designers, both in and out of the Sports industry.
So, let go of that mouse and let\'s learn about the WHY of Sports design!.
Yet, the gap between teams that value Design and those that rely on staff with no formal Design training is widening.
In the Sports industry, Design plays an important role in the success of any program.
And with the average human attention span now at 8 seconds or less, a designer must be able to inform and entertain an audience in a short amount of time.
But, in order to effectively reach your audience, you must learn the why of Design before you can master the how.
Properly trained designers are thinkers and problem solvers that can anticipate an audience\'s needs and habits in any graphic.
Design isn\'t just pushing pixels around a screen
