Unbrandable: How to Succeed in the New Brand Space | Adam N. Stone

Unbrandable: How to Succeed in the New Brand Space | Adam N. Stone

Detalii Unbrandable: How to Succeed in

carturesti.ro
Vânzător
carturesti.ro
Pret
103 Lei
Categorie (vânzător)
Carte straina
Marca
Thames & Hudson Ltd

Produs actualizat în urmă cu 4 zile
Descriere YEO:

Unbrandable: How to Succeed in - Disponibil la carturesti.ro

Pe YEO găsești Unbrandable: How to Succeed in de la Thames & Hudson Ltd, în categoria Carte straina.

Indiferent de nevoile tale, Unbrandable: How to Succeed in the New Brand Space | Adam N. Stone din categoria Carte straina îți poate aduce un echilibru perfect între calitate și preț, cu avantaje practice și moderne.

Caracteristici și Avantaje ale produsului Unbrandable: How to Succeed in

  • Departament: gaming-carti-birotica
  • Ideal pentru pasionații de jocuri, birotică și distracție online.

Preț: 103 Lei

Caracteristicile produsului Unbrandable: How to Succeed in

  • Brand: Thames & Hudson Ltd
  • Categoria: Carte straina
  • Magazin: carturesti.ro
  • Ultima actualizare: 19-12-2024 01:40:52

Comandă Unbrandable: How to Succeed in Online, Simplu și Rapid

Prin intermediul platformei YEO, poți comanda Unbrandable: How to Succeed in de la carturesti.ro rapid și în siguranță. Bucură-te de o experiență de cumpărături online optimizată și descoperă cele mai bune oferte actualizate constant.


Descriere magazin:
The worlds of branding and consumption are changing. Helping to set the agenda are what Adam N. Stone designates the Unbrandables, consumers who are sensitive to inauthenticity, hostile to relentless materialism, and suspicious of products they do not want or that are bad for the environment. Then there are the Unbranded brands, such as Nudie Jeans of Sweden and In-N-Out Burger in California, showing that honesty, transparency and a genuine concern for the planet and their customers needs are essential when it comes to connecting with a more sceptical audience. Unbrandable provides advertising and marketing professionals with an invaluable guide to this new landscape. Divided into fifty-five easy-to- assimilate sections, the book examines what it means to be Unbrandable, for both consumers and producers, and how companies can thrive by taking a more creative, authentic approach to promoting their goods. Each section focuses on a brand that works, an industry professional who demonstrates the new approaches, an individual who can articulate better than any focus group what the new consumer wants, or a place Berlin and Sao Paulo among them that itself flourishes on Unbrandable principles.

Unbrandable: How to Succeed in the New Brand Space | Adam N. Stone - 0 | YEO

Produse asemănătoare

Produse marca Thames & Hudson Ltd