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Why We Resist: The Surprising Truths about Behavior Change: A Guidebook for Healthcare Communicators, Advocates and Change Agents, Paperback/Kathleen Starr - Syneos Health


Why We Resist: The Surprising Truths about Behavior Change: A Guidebook for Healthcare Communicators, Advocates and Change Agents, Paperback/Kathleen Starr
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(06-07-2024)
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We all set Healthcare intentions for ourselves.
In this book, we teamed up a behavioral scientist and a Healthcare communicator to work together to create one clear picture of what we know and how we can apply it in the everyday work of helping more people live healthier liv.
What holds us back from succeeding? Behavioral science has uncovered a number of fundamental underlying human Truths that reveal why people reject Healthcare change.
We want to feel better.
We want to do better.
We all set Healthcare intentions for ourselves


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