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Pe YEO găsești Win at All Costs: Inside de la Dey Street Books, în categoria Foreign Books.
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Preț: 208.99 Lei
Caracteristicile produsului Win at All Costs: Inside
- Brand: Dey Street Books
- Categoria: Foreign Books
- Magazin: elefant.ro
- Ultima actualizare: 03-05-2025 02:21:46
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Descriere magazin:
After years of rumors and speculation,
Matt Hart sets out to peel back the layers of secrecy that protected the most powerful coach in running. What he finds will leave you indignant--and wondering whether anything in the high-stakes world of Olympic sport has truly changed. --Alex Hutchinson, New York Times bestselling author of Endure Game of Shadows meets Shoe Dog in this explosive behind-the-scenes look that reveals for the first time the unsettling details of
Nike\'s secret running program--the
Nike Oregon Project. In May 2017, journalist
Matt Hart received a USB drive containing a single file--a 4.7-megabyte PDF named "Tic Toc, Tic Toc. . . ." He quickly realized he was in possession of a stolen report prepared a year earlier by the United States Anti-Doping Agency (USADA) for the Texas Medical Board, part of an investigation into legendary running coach Alberto Salazar, a Houston-based endocrinologist named Dr. Jeffrey Brown, and cheating by
Nike-sponsored runners, including some of the world\'s best athletes. The information
Hart received was part of an unfolding story of deception which began when Steve Magness, an assistant to Salazar, broke the omert --the Mafia-like code of silence about performance-enhancing drugs among those involved--and alerted USADA. He was soon followed by Olympians Adam and Kara Goucher who risked their careers to become whistleblowers on their former Nike running family in Beaverton, Oregon. Combining sports drama and business expos , Win at All
Costs tells the full story of Nike\'s running program, uncovering a corporate win-at-all-costs culture.