Descriere YEO:
Pe YEO găsești Wine Marketing and Sales, Third de la Liz Thach, în categoria Cooking.
Indiferent de nevoile tale, Wine Marketing and Sales, Third Edition: Success Strategies for a Saturated Market - Liz Thach din categoria Cooking îți poate aduce un echilibru perfect între calitate și preț, cu avantaje practice și moderne.
Preț: 446.4 Lei
Caracteristicile produsului Wine Marketing and Sales, Third
- Brand: Liz Thach
- Categoria: Cooking
- Magazin: libris.ro
- Ultima actualizare: 08-04-2025 01:30:25
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Descriere magazin:
The current US and global wine markets are practically unrecognizable from when the second edition of this text was published. Wineries can ship directly to their customers in 45 US states. Seventy percent of Americans are online. Advanced packaging tech can reveal chemical spoilage, verify provenance, and can even talk (virtually). This new, third edition of the bestselling wine marketing book in the English language explores these and many more new and surprising features of the modern wine marketing landscape. Social Media
Marketing & Ecommerce Digital
Marketing &
Wine Delivery Applications New Trends in Packaging, e.g. Augmented Reality Labeling
Sales and
Marketing Metrics Complete Regulatory Compliance Going Mobile with Website
Strategies Supply Chain Management The Promise of Direct-to-Consumer
Sales The New Demographics of
Wine Consumption &
Wine Tourism Wine Marketing and
Sales covers every conceivable aspect of marketing and selling wine, from basic theory and principles, to the practical application of sales and marketing strategies in the real-world, brand-saturated marketplace. This book puts new and powerful tools into the hands of veteran brand managers and the vast bank of wine marketing knowledge within reach of the untrained winery owner desperate for a foothold.