How to succeed in an era of ecosystem-based disruption: strategies and tools for offense, defense, timing, and leadership in a Changing competitive landscape.
For today\'s leaders the difference between success and failure is no longer simply winning, but rather being sure that you are Winning the Right game..
How did a strategy of ecosystem defense save Wayfair and Spotify from being crushed by giants Amazon and Apple? How did Oprah Winfrey redraw industry boundaries to transition from television host to multimedia mogul? How did a shift to an alignment mindset enable Microsoft\'s cloud-based revival? Each was rooted in a new approach to competitors, partners, and timing that you can apply to your own organization.
In this book, strategy expert Ron Adner offers a new way of thinking, illustrating breakthrough ideas with compelling cases.
To succeed in this world, you need to change your perspective on competition, growth, and leadership.
Winning the Right Game introduces the concepts, tools, and frameworks necessary to confront the threat of ecosystem disruption and to develop the strategies that will let your organization play ecosystem offense.
In this world, succeeding with the old rules can mean losing the new game.
Your competitors are coming from new directions and pursuing different goals from those of your familiar rivals.
Are you prepared? Rivalry is shifting from well-defined industries to broader ecosystems: automobiles to mobility platforms; banking to fintech; television broadcasting to video streaming.
The basis of competition is changing.
How to succeed in an era of ecosystem-based disruption: strategies and tools for offense, defense, timing, and leadership in a Changing competitive landscape
