Winning with IP: Managing high-growth intellectual property, Paperback/Adam Jolly - Novaro Publishing

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Lessons and insights into how IP is inspiring and fuelling the next wave of high growth Growth is ever more centred on intellectual property.
This book discusses how entrepreneurs, innovators and executives can put IP at the heart of their business, so they source the right ideas, create i.
Those who integrate IP into their strategy, culture and mindset are significantly more likely to grow at pace.
In data.
In disruptive models.
In people.
In innovation.
In tech.
Lessons and insights into how IP is inspiring and fuelling the next wave of high growth Growth is ever more centred on intellectual property