World Class Pricing: The Journey - Paul Hunt - Paul Hunt

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World Class PRICING is the indispensable roadmap to take your pricing organization from its\' current Class to World Class.
Whether stuck firefighting at Level 1, cost-based pricing at Level 2, utilizing value-based pricing at Level 3, applying optimization at Level 4, or on the brink of achieving World Class at Level 5, this book has something for you..
It provides a positive vision of each step that needs to be taken on the Journey to pricing improvement.
The approach to pricing improvement shared in this book has been successfully applied by many of the worlds\' leading companies including Exxon Mobil, GE, Michelin and J&J, among a host of others.
It is built upon the 5 Levels of World Class Pricing - what has become the industry standard for tackling pricing improvement amongst pricing professionals.
World Class PRICING is the indispensable roadmap to take your pricing organization from its\' current Class to World Class