"Adland" is a groundbreaking examination of modern advertising, from its early origins, to the evolution of the current Advertising landscape. "Adland" focuses on key players in the industry and features exclusive interviews with leading Advertising veterans, including Jean-Marie Dru, Sir.
Bestselling author and journalist Mark Tungate examines key developments in advertising, from copy advertisements, radio and television, to the opportunities afforded by the explosion of digital media. "Adland" is a groundbreaking examination of modern advertising, from its early origins, to the evolution of the current Advertising landscape